Hi! I'm Rupali Renjen (aka Pali).

Connect with me:

I’m Pali, co-founder of Surfn AI—the first platform for building AI Agent Pages: beautiful, on-brand AI agents you can share anywhere your audience is. They’re designed to drive more engagement, conversions, and growth across your marketing and sales funnels.

Most chatbots just respond. Surfn agents educate, qualify, and take action at the right moment—booking calls, qualifying leads, selling products, providing information, running surveys, or showcasing proof like videos and testimonials—all inside a fully branded experience. In minutes, any team can design and deploy an AI Page—shareable as a link or seamlessly embedded on their site—that feels like their brand and drives measurable outcomes.

Before Surfn, I co-founded Dayflash, a creator-centric social networking platform that grew organically into a passionate community of millions of creators and enthusiasts worldwide. The platform attracted over 1 million creators globally—driven by 500K+ iOS users, 1M+ Android waitlist signups, and a GTM campaign that reached 10–15M more across platforms. Notably, we achieved this growth without paid ads or external funding—entirely through organic traction and community momentum.

Dayflash demonstrated the power of innovation and community, even in one of the most competitive markets. While we ultimately decided not to scale further, the experience reinforced my passion for building products that drive engagement and meaningful connections—lessons that now shape my work at Surfn AI.

My Journey

Earlier in my career, I worked as a merchandise planning and allocation manager for leading fashion retailers in New York City. I specialized in process improvement and building tools that made teams more productive and helped businesses operate more effectively. With a unique blend of analytical skills and creativity, I helped businesses streamline operations, optimize decision-making, and deliver better results.

These experiences gave me a deep understanding of how technology and data can be leveraged to solve real-world problems and help organizations grow smarter.

What Drives Me

I’m passionate about the intersection of technology and design. With over a decade of experience in building innovative solutions, I’m deeply committed to helping businesses and creators unlock their potential.

At Surfn, I’m driven by a vision of making AI agents as indispensable as websites are today, empowering businesses to connect with people in smarter, more meaningful ways.

What I Write About

On this blog, I share thoughts and insights around:

• How businesses and creators can leverage AI to grow.
• Actionable strategies for improving workflows, boosting conversions, and scaling innovation.
• Lessons learned from building startups like Surfn AI, Dayflash, and more.

My goal is to inspire and equip you to use AI as a tool for growth, creativity, and connection.

Let's Connect

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